evoworkx live - evolving leadership // live blog » innovation http://blog.evoworkx-live.com Manager Meeting Europe, Marketing & Innovation Forum Europe. Executive education at its best. Tue, 10 Aug 2010 09:14:26 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Line-Up Vorkampagne: Marketing & Innovation Forum Europe 26. & 27.01.2011 in München http://blog.evoworkx-live.com/2010/07/line-up-vorkampagne-marketing-innovation-forum-europe-2011-in-muenchen/ http://blog.evoworkx-live.com/2010/07/line-up-vorkampagne-marketing-innovation-forum-europe-2011-in-muenchen/#comments Wed, 07 Jul 2010 04:55:36 +0000 admin http://blog.evoworkx-live.com/?p=666 Martin Lindstrom, Weltbekannter Marketing-Experte, sein aktuelles Buch „Buyology“ wird in allen Bestseller-Listen geführt
Wahrheiten und Lügen, weshalb wir kaufen Phil Winters, großer Vordenker im Bereich Sales und Kundenbindung, „geistiger Vater“ des Begriffes „Customer Intelligence“
Effektive Vertriebsmodelle: Der Kunde im Mittelpunkt der Unternehmensphilosophie Dr. Kjell A. Nordström, der Rockstar unter den Management-Denkern, wurde 2009 in der „World‘s Top 50 Business-Thinkers“-Liste auf Platz 23 geführt
Karaoke Capitalism – How sexy is innovation? Prof. Manfred Bruhn, großer deutscher Marketing-Professor, seit 1995 Ordinarius für Betriebswirtschaftslehre, insbesondere Marketing und Unternehmensführung
Integrierte Kommunikation SALES-ROUNDTABLE
Panel mit den Vertriebsexperten aus führenden europäischen Unternehmen ]]> http://blog.evoworkx-live.com/2010/07/line-up-vorkampagne-marketing-innovation-forum-europe-2011-in-muenchen/feed/ 0 VIDEO: Dr. Kjell A. Nordström about Bill Gates and Microsoft http://blog.evoworkx-live.com/2010/07/video-dr-kjell-a-nordstrom-about-bill-gates-and-microsoft/ http://blog.evoworkx-live.com/2010/07/video-dr-kjell-a-nordstrom-about-bill-gates-and-microsoft/#comments Tue, 06 Jul 2010 17:35:36 +0000 admin http://blog.evoworkx-live.com/?p=662

]]> http://blog.evoworkx-live.com/2010/07/video-dr-kjell-a-nordstrom-about-bill-gates-and-microsoft/feed/ 0 Kampf gegen die Mehrheit – Prof. Hermann Simon in Financial Times Deutschland http://blog.evoworkx-live.com/2009/09/kampf-gegen-die-mehrheit-prof-hermann-simon-in-financial-times-deutschland/ http://blog.evoworkx-live.com/2009/09/kampf-gegen-die-mehrheit-prof-hermann-simon-in-financial-times-deutschland/#comments Tue, 29 Sep 2009 12:55:37 +0000 andersindset http://blog.mifeurope.com/?p=360 Widerstand gegen Innovationen ist keine Ausnahme, sondern der Normalfall. Wer dennoch erfolgreich sein will, muss mit Feindschaften leben können – und mit Einsamkeit.

081208_FTD_Kampf gegen die Mehrheit_HESI

]]> http://blog.evoworkx-live.com/2009/09/kampf-gegen-die-mehrheit-prof-hermann-simon-in-financial-times-deutschland/feed/ 0 VIDEO: Honorary degree for Saatchi & Saatchi CEO Kevin Roberts http://blog.evoworkx-live.com/2009/09/video-honorary-degree-for-saatchi-saatchi-ceo-kevin-roberts/ http://blog.evoworkx-live.com/2009/09/video-honorary-degree-for-saatchi-saatchi-ceo-kevin-roberts/#comments Thu, 10 Sep 2009 13:09:22 +0000 mifeurope http://blog.mifeurope.com/?p=379 Kevin Roberts, head of the global advertising agency Saatchi & Saatchi, was awarded the honorary degree of Doctor of Laws, at a colourful ceremony at Lancaster University on 16 July. Another remarkable Roberts-Speech worth watching.

External Link..

]]> http://blog.evoworkx-live.com/2009/09/video-honorary-degree-for-saatchi-saatchi-ceo-kevin-roberts/feed/ 0 Privacy Dies as Distance Between Generations Grows – by Don Peppers http://blog.evoworkx-live.com/2009/09/privacy-dies-as-distance-between-generations-grows-by-don-peppers/ http://blog.evoworkx-live.com/2009/09/privacy-dies-as-distance-between-generations-grows-by-don-peppers/#comments Fri, 04 Sep 2009 09:41:39 +0000 mifeurope http://blog.mifeurope.com/?p=374 “It’s no secret that the pace of change is accelerating. The more innovations we create, the faster the next ones will come. And we’re now even innovating the process of innovation itself, with companies doing “experiments” with small subsets of customers to test new ideas and bring things to market so much faster. Cycle times are accelerating, inventions get to market faster, and life continues to speed up…”

We all see that we move old bounderies of privacy, and espcially in the younger generation the inhibtion threshold for “opening your life” is lowered. We live in a transparent world and Don Peppers points out current trends on the increasing gap between the generations and the changes we are seeing in his latest article.

To read the article Visite Peppers & Rogers Group here..

]]> http://blog.evoworkx-live.com/2009/09/privacy-dies-as-distance-between-generations-grows-by-don-peppers/feed/ 0 Kevin Roberts – Fast Friday http://blog.evoworkx-live.com/2009/08/kevin-roberts-fast-friday/ http://blog.evoworkx-live.com/2009/08/kevin-roberts-fast-friday/#comments Fri, 14 Aug 2009 13:15:30 +0000 mifeurope http://blog.mifeurope.com/?p=201 Kevin Roberts speaks about “Winning Ugly“, controlling the controllables and about measured risk. The Saatchi & Saatchi CEO talks about Lovemarks and the impact of Social Media.

He also talks about Global Retail and how to improve the life of the costumers and how to handle Retail and Sustainability. It is always exciting to hear Roberts talk about brands and his views on innovation and leadership.

]]> http://blog.evoworkx-live.com/2009/08/kevin-roberts-fast-friday/feed/ 0 "Europa ist frustriert – Wann geht’s weiter, wie geht’s weiter?" Pressemitteilung evoworkx live http://blog.evoworkx-live.com/2009/06/europa-ist-frustriert-wann-geht%e2%80%99s-weiter-wie-geht%e2%80%99s-weiter/ http://blog.evoworkx-live.com/2009/06/europa-ist-frustriert-wann-geht%e2%80%99s-weiter-wie-geht%e2%80%99s-weiter/#comments Tue, 23 Jun 2009 10:48:41 +0000 mifeurope http://www.mifeurope.com/blog/?p=20 Lösungsansätze für Manager auf dem Marketing & Innovation Forum Europe 2009

„Deutsche Unternehmen sind spitze. Weltspitze!“ – Prof. Hermann Simon hat 33 Sofortmaßnahmen gegen die Krise im Gepäck, Kevin Roberts redet von hässlich Siegen – auch unschöne Siege müssen genossen werden und zieht provokativ die Parallele zum deutschen Fußball. Beide werden am Forum als Keynote-Speaker dabei sein.

Links zum Thema: DPA Artikel zum Marketing & Innovation Forum 2009

]]> http://blog.evoworkx-live.com/2009/06/europa-ist-frustriert-wann-geht%e2%80%99s-weiter-wie-geht%e2%80%99s-weiter/feed/ 0 "Keep calm and carry on Marketing" – ein Beitrag vom Chartered Institute of Marketing u.a. mit Don Peppers http://blog.evoworkx-live.com/2009/06/keep-calm-and-carry-on-marketing/ http://blog.evoworkx-live.com/2009/06/keep-calm-and-carry-on-marketing/#comments Tue, 23 Jun 2009 10:48:27 +0000 mifeurope http://www.mifeurope.com/blog/?p=40 „Finding a differentiator is about thinking from the customer’s point of view” – Don Peppers contributed to the latest white paper from “The Chartered Institute of Marketing”, explaining how persuading your customers to pay less can be a positive marketing action.

Links: Keep calm and carry on Marketing

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