evoworkx live - evolving leadership // live blog » Kevin Roberts http://blog.evoworkx-live.com Manager Meeting Europe, Marketing & Innovation Forum Europe. Executive education at its best. Tue, 10 Aug 2010 09:14:26 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 VIDEO Kevin Roberts interview on FOX BUSINESS – Opening Bell http://blog.evoworkx-live.com/2009/10/video-kevin-roberts-interview-on-fox-business-opening-bell/ http://blog.evoworkx-live.com/2009/10/video-kevin-roberts-interview-on-fox-business-opening-bell/#comments Fri, 16 Oct 2009 11:04:43 +0000 andersindset http://blog.mifeurope.com/?p=431 Exclusive Interview with CEO Worldwide of Saatchi & Saatchi, Kevin Roberts, on changes in advertising and the challenges for brand managers in 2010.
The Fox-interview with  Kevin, who will be Keynote-Speaker at our Marketing & Innovation Forum Europe in Munich on 1st and 2nd December, was taken in the Radio City Music Hall in New York during a 5.000 people gathering, where  Kevin participated as main speaker together with William Jefferson Clinton and George Lucas.

WATCH THE WHOLE INTERVIEW HERE..

]]> http://blog.evoworkx-live.com/2009/10/video-kevin-roberts-interview-on-fox-business-opening-bell/feed/ 0 Saatchi & Saatchi boss who touches down in Cumbria – Kevin Roberts in Cumberland News http://blog.evoworkx-live.com/2009/10/saatchi-saatchi-boss-who-touches-down-in-cumbria-kevin-roberts-in-cumberland-news/ http://blog.evoworkx-live.com/2009/10/saatchi-saatchi-boss-who-touches-down-in-cumbria-kevin-roberts-in-cumberland-news/#comments Wed, 14 Oct 2009 06:00:41 +0000 andersindset http://blog.mifeurope.com/?p=427 A toothy grin, a welcoming hand on the shoulder and a “How y’ doing, mate?” Kevin Roberts: chief executive officer of Saatchi & Saatchi, part-time resident of Cumbria, legendary destroyer of vending machines. Legendary if your trade is advertising, where Kevin Roberts is arguably the biggest brand in the business. The man who revels in his maverick reputation heads one of the world’s most successful ad agencies, leading a team of 6,000 people in 86 countries.

CUMBERLAND NEWS (External Link)

]]> http://blog.evoworkx-live.com/2009/10/saatchi-saatchi-boss-who-touches-down-in-cumbria-kevin-roberts-in-cumberland-news/feed/ 0 VIDEO: Honorary degree for Saatchi & Saatchi CEO Kevin Roberts http://blog.evoworkx-live.com/2009/09/video-honorary-degree-for-saatchi-saatchi-ceo-kevin-roberts/ http://blog.evoworkx-live.com/2009/09/video-honorary-degree-for-saatchi-saatchi-ceo-kevin-roberts/#comments Thu, 10 Sep 2009 13:09:22 +0000 mifeurope http://blog.mifeurope.com/?p=379 Kevin Roberts, head of the global advertising agency Saatchi & Saatchi, was awarded the honorary degree of Doctor of Laws, at a colourful ceremony at Lancaster University on 16 July. Another remarkable Roberts-Speech worth watching.

External Link..

]]> http://blog.evoworkx-live.com/2009/09/video-honorary-degree-for-saatchi-saatchi-ceo-kevin-roberts/feed/ 0 Kevin Roberts – Fast Friday http://blog.evoworkx-live.com/2009/08/kevin-roberts-fast-friday/ http://blog.evoworkx-live.com/2009/08/kevin-roberts-fast-friday/#comments Fri, 14 Aug 2009 13:15:30 +0000 mifeurope http://blog.mifeurope.com/?p=201 Kevin Roberts speaks about “Winning Ugly“, controlling the controllables and about measured risk. The Saatchi & Saatchi CEO talks about Lovemarks and the impact of Social Media.

He also talks about Global Retail and how to improve the life of the costumers and how to handle Retail and Sustainability. It is always exciting to hear Roberts talk about brands and his views on innovation and leadership.

]]> http://blog.evoworkx-live.com/2009/08/kevin-roberts-fast-friday/feed/ 0 "Es ist nicht schön, aber wir werden siegen" – Interview mit Kevin Roberts in The Independent http://blog.evoworkx-live.com/2009/07/es-ist-nicht-schon-aber-wir-werden-siegen-interview-mit-kevin-roberts-in-the-independent/ http://blog.evoworkx-live.com/2009/07/es-ist-nicht-schon-aber-wir-werden-siegen-interview-mit-kevin-roberts-in-the-independent/#comments Fri, 10 Jul 2009 19:37:44 +0000 mifeurope http://blog.mifeurope.com/?p=131 Kevin Roberts, CEO von Saatchi & Saatchi Worldwide und Speaker beim Marketing & Innovation Forum im Dezember in München, spricht im Interview mit “the independent” darüber, warum die Prognosen, dass der schlimmste Moment bereits überstanden ist, auf keinem Fundament basieren. Außerdem zeigt er auf, weshalb sein Erfolgrsrezept jetzt “Winning Ugly” ist, wer Erfolg haben wird und in welchem Punkt sich seine Heimat Neuseeland verbessern muss.

http://www.saatchikevin.com/download/pdf/1176_nz-independent_june09.pdf

]]> http://blog.evoworkx-live.com/2009/07/es-ist-nicht-schon-aber-wir-werden-siegen-interview-mit-kevin-roberts-in-the-independent/feed/ 0 "Europa ist frustriert – Wann geht’s weiter, wie geht’s weiter?" Pressemitteilung evoworkx live http://blog.evoworkx-live.com/2009/06/europa-ist-frustriert-wann-geht%e2%80%99s-weiter-wie-geht%e2%80%99s-weiter/ http://blog.evoworkx-live.com/2009/06/europa-ist-frustriert-wann-geht%e2%80%99s-weiter-wie-geht%e2%80%99s-weiter/#comments Tue, 23 Jun 2009 10:48:41 +0000 mifeurope http://www.mifeurope.com/blog/?p=20 Lösungsansätze für Manager auf dem Marketing & Innovation Forum Europe 2009

„Deutsche Unternehmen sind spitze. Weltspitze!“ – Prof. Hermann Simon hat 33 Sofortmaßnahmen gegen die Krise im Gepäck, Kevin Roberts redet von hässlich Siegen – auch unschöne Siege müssen genossen werden und zieht provokativ die Parallele zum deutschen Fußball. Beide werden am Forum als Keynote-Speaker dabei sein.

Links zum Thema: DPA Artikel zum Marketing & Innovation Forum 2009

]]> http://blog.evoworkx-live.com/2009/06/europa-ist-frustriert-wann-geht%e2%80%99s-weiter-wie-geht%e2%80%99s-weiter/feed/ 0 "In times like these, the best bet is winning ugly" – Kevin Roberts im Interview mit Advertising Age http://blog.evoworkx-live.com/2009/06/in-times-like-these-the-best-bet-is-winning-ugly/ http://blog.evoworkx-live.com/2009/06/in-times-like-these-the-best-bet-is-winning-ugly/#comments Thu, 18 Jun 2009 06:37:17 +0000 mifeurope http://www.mifeurope.com/blog/?p=55 Winning Ugly is about winning today, tomorrow, next week, next month, next year. It’s about being authentic, transparent, passionate and stripped down to the essentials – winning naked, if you like. As I say, ugly!” Lovemarks Creator Kevin Roberts, Global CEO, Saatchi & Saatchi Worldwide says to “quit playing nice and find some guts”.

Link: Interview Kevin Roberts

]]> http://blog.evoworkx-live.com/2009/06/in-times-like-these-the-best-bet-is-winning-ugly/feed/ 0 VIDEO "It's about winning ugly" Kevin Roberts auf den Horizont Awards http://blog.evoworkx-live.com/2009/06/its-about-winning-ugly/ http://blog.evoworkx-live.com/2009/06/its-about-winning-ugly/#comments Thu, 18 Jun 2009 06:35:59 +0000 mifeurope http://www.mifeurope.com/blog/?p=27 Kevin Roberts sprach bei den diesjährigen Horizont Awards in seiner 20-minütigen Rede darüber, warum es in diesem Jahr um „Winning Ugly“ geht.

]]> http://blog.evoworkx-live.com/2009/06/its-about-winning-ugly/feed/ 0 "Akademiker sind zerstörerisch" – Kevin Roberts im Interview mit der taz http://blog.evoworkx-live.com/2009/06/akademiker-sind-zerstorerisch/ http://blog.evoworkx-live.com/2009/06/akademiker-sind-zerstorerisch/#comments Fri, 12 Jun 2009 15:38:06 +0000 mifeurope http://www.mifeurope.com/blog/?p=57 „Europa ist zurzeit erstarrt, ohne Ideen, und in Debatten über sehr durchschnittliche Themen gefangen. In Deutschland bleibt wenig Zeit fürs Träumen.“ „Krieg, Konsum, Kommunikation“: Kevin Roberts, Chef der Werbeagentur Saatchi & Saatchi, will als radikaler Optimist zur Marke werden. Seine Botschaft: “All you need is love.“

Links zum Thema: Artikel in der TAZ

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